I led a team based in Seattle and Portland in the concepting and creation of multi-channel social media content. I executed a video and photoshoots weekly, helping establish the social media brand voice for T-Mobile, presenting to clients, writing post copy, and developing team processes.

T-Mobile Tuesday was a massive initiative created to reward T-Mobile customers for their loyalty. Involved in the early concepts of the project, I eventually led the campaign, overseeing weekly multi-channel assets promoting brand partners and gifts for that week. Content includes photo, video, and real-time Snapchat content.

Everybody loves to spend a weekend bingeing their favorite shows, especially those classic summer blockbusters. We remade some of the most iconic, channeling a “Be Kind Rewind” vibe.

T-Mobile was one of Pride's major sponsors and wanted to show its love and support for the LGBTQ community. I led the art direction in both photography and design.

Nikson Mathews, Associate Creative Director
Spencer Adrian, Creative Strategist; Bex Silver, Creative Producer; Emma Siolka, Copywriter; Danielle Holley, Account Manager; Heather Bradley, Creative Director; Amy Hellickson, Account Director